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The Adorable New TMX Elmo

by Hsien-Hsien Lei on September 19th, 2006

How much cuter can TMX Elmo get??? You better grab a TMX Elmo when you see one because experts predict a shortage.

Jim Silver, editor of Toy Wishes magazine, said Elmo T.M.X has the potential of being one of the blockbuster toys of the year, especially in the pre-school category.

However, the new Elmo could very well become “extremely” hard to find.

“Because the technology is so complicated, it’s taking longer to make the new Elmo. Fisher-Price is only making between 50 to 60 percent of the full-year production of the new Elmo,” Silver said, adding that Fisher-Price typically produces a million and a half units of Elmo for the holidays.

“There’s going to be a shortage for T.M.X,” he said.

RUN!!!!!!!!!!!!!!!!

CNN Money, September 19, 2006

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POSTED IN: Children's Toys, News and Links about Children's Things

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